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Seen Loved Selling Lab — Terms of Service

Effective Date: 27 April 2026

These Terms of Service ("Terms") govern your access to and use of the Seen Loved Selling Lab web application ("App") operated by Seen Loved Selling Scale Pty Ltd ABN 27 696 049 573 trading as This is Co. ("Company", "we", "us", or "our").

These Terms are entered into by and between you ("User", "Member", "you", or "your") and the Company.

These Terms operate together with the Company's:

By accessing, registering for, or using the App, you agree to these Terms together with the above policies.

1. App Overview

Seen Loved Selling Lab is a web-based AI-assisted content execution tool designed to help members create marketing and content assets using their own brand information, business positioning, and content strategies.

The App may include features such as:

  • AI-assisted content generation;
  • content planning tools;
  • brand voice extraction;
  • educational templates;
  • content scheduling tools;
  • draft storage;
  • PDF exports;
  • educational resources;
  • workflow tools;
  • business organisation features.

Features may change over time.

2. Membership Access

The App is currently provided as a benefit of active membership within eligible This is Co programs or memberships, including Content Mastery Club (CMC) and Scalable Business School (SBS) where applicable.

Access to the App:

  • is conditional upon maintaining an eligible active membership;
  • may require manual approval by the Company;
  • may be revoked if your qualifying membership ends.

The App itself is not sold as a standalone subscription unless expressly stated otherwise.

No separate refund entitlement exists specifically for App access where App access is bundled into another membership or offer.

3. Account Registration

To access the App, you may be required to create an account using:

  • your name;
  • email address; and
  • password credentials.

You must be at least 18 years old to use the App.

You are responsible for:

  • maintaining the confidentiality of your login credentials;
  • restricting access to your account;
  • all activity occurring under your account.

Accounts are licensed for individual use only.

You must not:

  • share your login credentials;
  • provide account access to third parties;
  • allow multiple users to access a single account.

The Company may suspend or revoke accounts suspected of unauthorised sharing or misuse.

4. AI Features and Generated Content

The App uses third-party artificial intelligence providers, including Anthropic's Claude API, to generate outputs based on information submitted by Users.

By using the App, you acknowledge and agree that:

  • AI-generated outputs may contain errors, inaccuracies, omissions, hallucinations, or outdated information;
  • AI-generated content may not always align with your brand, audience, business, legal obligations, or commercial objectives;
  • you are solely responsible for reviewing, editing, verifying, and approving all content before publishing, distributing, or relying upon it.

You must not:

  • publish AI-generated content without reviewing it;
  • rely on AI-generated outputs as legal, financial, medical, psychological, or professional advice;
  • use the App for unlawful, defamatory, misleading, harmful, discriminatory, or deceptive purposes.

The Company makes no guarantees regarding:

  • content accuracy;
  • originality;
  • platform compliance;
  • marketing performance;
  • audience response;
  • engagement;
  • revenue;
  • business outcomes; or
  • legal compliance of generated content.

5. User Content and Data

To operate the App, Users may upload or submit:

  • brand information;
  • voice and positioning documents;
  • business information;
  • content plans;
  • offers;
  • templates;
  • prompts;
  • educational materials;
  • notes;
  • generated content;
  • other business-related information.

You retain ownership of the information and content you upload to the App.

However, by using the App, you grant the Company a limited licence to:

  • store;
  • process;
  • transmit;
  • analyse; and
  • use

submitted content solely for the purpose of operating, improving, maintaining, supporting, and delivering App functionality.

You acknowledge that:

  • submitted prompts, uploads, and content may be transmitted to third-party AI providers including Anthropic in order to generate outputs;
  • these providers may process data outside Australia, including in the United States.

The Company does not sell your uploaded business information to third parties.

You must not upload:

  • unlawful content;
  • malicious code;
  • sensitive government identifiers;
  • payment card data;
  • highly sensitive personal information;
  • confidential third-party data you are not authorised to share.

The App is designed for business content generation and does not require customer personal information or protected sensitive data.

6. Data Retention and Account Deletion

If your qualifying membership ends or your account is closed:

  • your App access may be suspended or revoked;
  • your data may remain stored for up to 60 days before deletion.

This retention period exists to:

  • support account restoration requests;
  • manage operational backups;
  • resolve technical issues;
  • maintain system integrity.

You may request deletion of your App data by contacting:
hello@thisisco.com.au

The Company will take reasonable steps to process deletion requests within a commercially reasonable timeframe, subject to operational, legal, security, and backup requirements.

7. Credit System

The App may operate using monthly usage allocations, credits, generation limits, or feature limits determined by the Company.

The Company reserves the right to:

  • modify usage limits;
  • reset credits;
  • remove unused allocations;
  • adjust generation allowances;
  • suspend excessive usage;
  • introduce new usage rules.

Unused credits or allowances do not roll over unless expressly stated otherwise.

8. Beta Features and Service Availability

The App is currently evolving and may include beta, experimental, or in-development features.

You acknowledge that:

  • features may change, break, or be removed;
  • bugs, downtime, interruptions, or unexpected behaviour may occur;
  • functionality may evolve over time;
  • some features may be delayed, modified, discontinued, or replaced without notice.

The Company does not guarantee:

  • uninterrupted availability;
  • error-free performance;
  • continuous uptime;
  • compatibility with all devices or browsers;
  • permanent feature availability.

Reasonable efforts will be made to maintain App functionality and provide notice of major changes where practicable.

9. Acceptable Use

You must not:

  • reverse engineer the App;
  • scrape, copy, or automate extraction of App content;
  • attempt to bypass security restrictions;
  • probe vulnerabilities;
  • jailbreak or manipulate AI systems;
  • use the App to generate unlawful, defamatory, abusive, harmful, or deceptive content;
  • use the App for third-party client servicing, agencies, or businesses unrelated to your own business unless expressly permitted by the Company.

The Company may suspend or revoke access for conduct considered:

  • abusive;
  • harmful;
  • unlawful;
  • disruptive;
  • exploitative;
  • inappropriate; or
  • in breach of these Terms or applicable community standards.

10. Intellectual Property

The App, including:

  • software;
  • workflows;
  • interfaces;
  • prompts;
  • systems;
  • templates;
  • educational resources;
  • branding;
  • design;
  • databases;
  • functionality; and
  • underlying technology

remains the intellectual property of the Company and its licensors.

Subject to these Terms, Users are granted a limited, revocable, non-exclusive, non-transferable licence to use the App for their own internal business purposes.

You retain ownership of original content you create using the App, subject to any rights held by third-party AI providers under their applicable terms.

11. Testimonials and Feedback

If you submit:

  • feedback;
  • testimonials;
  • screenshots;
  • reviews;
  • comments;
  • suggestions; or
  • feature requests,

you grant the Company a worldwide, royalty-free, perpetual licence to use, reproduce, publish, display, distribute, and adapt such materials for operational, educational, or marketing purposes.

12. No Guaranteed Results

The App is an educational and operational support tool only.

The Company does not guarantee:

  • income;
  • revenue;
  • advertising performance;
  • engagement;
  • audience growth;
  • client acquisition;
  • platform reach;
  • content performance;
  • profitability; or
  • business outcomes.

All examples, demonstrations, screenshots, and case studies are illustrative only.

Results vary significantly depending on:

  • implementation;
  • effort;
  • experience;
  • business model;
  • audience;
  • platform conditions;
  • market conditions; and
  • external circumstances.

13. Limitation of Liability

To the maximum extent permitted by law:

  • the App is provided on an "as available" and "as is" basis;
  • the Company excludes all warranties not capable of lawful exclusion.

Nothing in these Terms excludes rights that cannot lawfully be excluded under applicable consumer protection laws, including the Australian Consumer Law.

To the maximum extent permitted by law, the Company's total liability arising from or connected with the App is limited to the total fees paid by you to the Company for the qualifying membership associated with App access during the 12 months preceding the claim.

The Company is not liable for:

  • indirect loss;
  • consequential loss;
  • loss of profits;
  • business interruption;
  • reputational damage;
  • lost opportunities;
  • platform penalties;
  • content performance outcomes;
  • AI inaccuracies; or
  • third-party platform actions.

14. Changes to These Terms

The Company may update these Terms from time to time.

Updated Terms may be communicated through:

  • email;
  • in-app notifications;
  • website publication; or
  • continued App access prompts.

Continued use of the App following updates constitutes acceptance of the revised Terms.

15. Governing Law

These Terms are governed by the laws of Queensland, Australia.

You agree to submit to the non-exclusive jurisdiction of the courts of Queensland, Australia in relation to any dispute arising from or connected with the App.

16. Contact

Seen Loved Selling Scale Pty Ltd
ABN 27 696 049 573
trading as This is Co.

Registered Office:
278 Flinders Street
Adelaide SA 5000
Australia

Email: hello@thisisco.com.au

Last Updated: 19 May 2026

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